Some Vital Tips To Make More Money from Google Adsense Making money online is the latest and the hottest trend nowadays. I am sure that in new future we will see many of the working professional quitting their day jobs and seating at their homes in their pajamas and writing some blog posts to make their living. The opportunities to make money online are tremendous and the best of the lot in current time is Google adsense. It is the best option for most of the publishers. You even can double your adsense revenue using some basic optimization tips. There can be a huge revenue difference for two sites having same traffic, due to their ad optimization. Here are some simple adsense optimization tips that you can use to increase your adsense revenue, you can even experiment for at least two weeks to see the results. Believe me, I am not exaggerating, these are some really practical and ethical tips to increase your adsense revenue. This is no magic that can double your income just overnight. These tips are hard core material about increasing the adsense revenue and I am not promoting or supporting any tricks to fool adsense code. So if you want to double your traffic then you have to follow these tips for sure.


Before we start, let’s have some Google policy recap:

As per the adsense policy one should never do these things:

  • 1) Do not click on your own adsense ads by any way.
  • 2) Do not increase adsense ad impressions with some automating tools?
  • 3) Don’t ask others to click on your ads.
  • 4) Don’t alter the adsense code other than fonts and colors.
  • 5) Don’t put adsense code on adult or prohibited content.

So now you know the “Don’ts” of the Google adsense policy. So if you aspire to make more money from adsense, here are some simple tips to optimize adsense ads that any one can follow:

  • 1.) Develop your ads according to the site theme; match your adsense colors with your site colors.
  • 2.) Avoid using borders to your text ads. The ads that blend completely with the site theme and without border are known to perform well over other ad units.
  • 3.) Always keep some Ad color themes that perform best with your site. You must have at least 2-3 well performing ad color formats. Always rotate your ad units with the color themes you have. This is just to avoid Ad blindness.
  • 4.) Always have link units in your site. Having link units near site navigation links always performs well. Some other benefits of having link units is that you don’t need too much Ad space on your site and link units are not annoying to users.
  • 5.) Always use the Google site-specific search box with adsense. Other than the content targeted ads, this is the best option. You have option to select ad location on your site search result page. Place the adsense ads at the top and bottom of search result page. Top right corner of your site, is the best location for the Google search box.
  • 6.) Place 250×250 size Ad unit at the top of every page or post. The 250×250 text or image ad option performs best for every site, if you are using Word press hosting. Align this ad unit at the right or left side of the post content. You can use the tag to align the ad unit.
  • 7.) Always use Text ads instead of image ads. This increases the probability of more user interested ads.
  • 8.) To target ads relevant to your site or page content always use section targeting. Section targeting is nothing but a code tag that is being provided by Google to direct their crawler to show relevant ads to page content. Hence use section targeting code on each page.
  • 9.) Ad placement is imperative. Always put the adsense ads above the main fold, it means that your users should be able to see your top performing ads without scrolling down on your site. This will increase the Ad CTR.
  • 10.) High performing ad slots: Top of left sidebar and top of individual post. Try these ad slots on your site. Use link unit (obviously with blended color) at the top corner of left sidebar and 250×250 or 336×280 Text and image rectangle ad unit in your post content (Align at left or right side of post content).
  • 11) Don’t allow irrelevant and low paying ads showing on your site. Hence use competitive ad filter adsense feature for doing this. Make a deep study before blocking any ad unit. Always been careful while blocking the ads, because some times one ad unit can give you $0.01 in one country and same ad unit might give you $1 in other country.
  • 12) You can also use the Google adsense ad preview tool to view all ads showing on your site and for blocking helpful for blocking irrelevant ads.
  • 13) If you want to make more money from adsense then keeps more white space around your ads. Try not to place ads somewhere “out of focus” location. Both the site content and the ad units should have ample breathing space.
  • 14) Study the keywords you have. Target your ads to these keywords. Don’t forget to add the page-targeted keywords in the beginning of your post if you are not using section targeting adsense feature. Google adsense crawler generally searches for first one or two paragraphs to target ads to that page.
  • 15) You also can increase the number of ads that are to be displayed on the site’s main page and individual pages. But try not to put too many ads.
  • 16) Having images alongside or above or next to the ad units increases the ad visibility and more chances of click on such ads increasing your CTR.
  • 17) You also can use “heatmap” provided by Google to analyze other top performing ad placement slots, besides the top performers that are mentioned in tip no 10.
  • 18) Keep track of all ad performance using Channels. The channels are nothing but individual ad units that you can track for performance. Study the adsense revenue report in detail. Avoid changing the formats of the advertisements, their colors and placements every one or two days. Track the ad unit placement at least for 2 weeks to judge the ad slot performance.
  • 19) Do proper Search Engine Optimization for your site. SEO is the key point for high traffic websites. Moreover traffic from search engines can convert well in case of adsense ads. Users coming from search engines are clicking more on your adsense ads than regular readers.
  • 20) Ads placed in-between the content perform well. But at the same time keep in mind that these can be annoying for your readers. So don’t put too much of blended ads in content. If the posts on your page are small then put ads at the top and if the posts are big then place the ad units at the bottom or middle of the post. It will perform well. Do not use skyscraper ads in post content.
  • 21) Test, Test and Test to work it best!!! So integrating adsense ads into your site content is the key point for high revenue from Google adsense.
So for anyone who wants to make more money from adsense these are some essential tips. Read them carefully and implement them, you will see the difference very soon.